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I am a coach. Should I put my prices on my website?If life is running you, if you see glimpses of living a life of something more than you need to read this..What does the future coach look like?- How Knee Surgery Helped My Business - by Submitted on Feb 21, 2009 from Lisa AlmeidaDo you find yourself spending time trying to fix the same problem over and over? Would you like to be able to solve such things once and for all without getting overwhelmed by the process of sifting through an endless flow of information and magic wand promises? Then maybe my knee surgery can ...
Views: 634 - No More Business as Usual - by Submitted on Feb 19, 2009 from David LangtonA change in American values is leading us to reexamine why we do business and how we communicate our products, services and values to the public. Businesses need to develop new meaningful communication platforms that support these new attitudes. Quick Look: • Your marketing must support your ...
Views: 505 - Marketing Mythology: Putting Lipstick on a Pig - by Submitted on Feb 17, 2009 from Terri ZwierzynskiWhen I first started my career as a solo entrepreneur, I hired a web designer to create my website for me. He was awesome, and I loved his work. When I received my first bill, it included a contact email address for his "support department" and "billing department". I was a little curious about ...
Views: 1320 - How Newsletter Marketing Creates a Constant Stream of Referrals - by Submitted on Feb 13, 2009 from David GruttadaurioWhat would happen if you increased referrals by 20%, 40% or even 100% or more? What would your business be like? Could you expand your company? Could you increase your rates? Could you retire earlier and perhaps enjoy more of the good life? Absolutely! But, most businesses (both ...
Views: 488 - Six Advantages to Virtual Trade Shows - by Submitted on Feb 12, 2009 from Susan FriedmannA virtual trade show is a cross between a webcast meeting and a video game. And it's the next big trend in trade shows. Although a mere 1% of all trade shows are now held online, industry experts expect that by 2015, more than 25% of trade shows will be conducted in virtual environments. That's ...
Views: 1035 - 6 Smart Tips For Better Blogging - by Submitted on Feb 11, 2009 from Jonathan JayYou’ve read about it…you’ve heard about it…and now you want to get in on it. The blogosphere is waiting for you! BUT...if you want to consider blogging as a means to build a customer base, make sure you understand what you are getting yourself into. Bloggers have something to say and this is ...
Views: 617 - How Do You Generate Curiosity in Email Subject Lines? - by Submitted on Feb 10, 2009 from David SchaeferThe goal of an email subject line is to entice the reader to open the message. A smartly written subject line has a good chance of accomplishing that goal if it is eye catching, concise, and creates a strong sense curiosity. What are some simple guidelines for creating email subject ...
Views: 2019 - The Secret to Making More Sales - by Submitted on Feb 09, 2009 from Helen GravesYou’re in the cornfield and suddenly you hear it. . . “If you build it, they will come.” Worked great for Kevin Costner in Field of Dreams, right? So, why not for your next information product (or seminar, or workshop, or program, or . . .)? Ah, if only it were that simple. Way too often I ...
Views: 680 - Closing the Sale: What Works Best, Selling the Benefits or Selling the Features? - by Submitted on Feb 09, 2009 from Larina KaseConventional wisdom stated that in order to sell products or services, you needed to sell the features. A car salesperson would go on and on about all the wonderful features of the car. The typical buyer, like me, who knows little about cars would find themselves getting lost. Their eyes would ...
Views: 1130 - Do You Have the Emotional Mindset to Sell Big Ticket Programs? - by Submitted on Feb 06, 2009 from Kendall SummerHawkWhen I give one of my live talks, the section that gets the audience the most excited is when I walk them through how to launch their own “”Big Ticket program” (what I call a “Platinum Style Program”). Truth is, it isn’t lack of skill, capability or experience that holds most coaches, speakers ...
Views: 801 - Embrace Your Differences & Promote Them - by Submitted on Feb 06, 2009 from Allison Bliss“Absolutely, Positively, Overnight, Guaranteed” “Reach out and touch someone” “VISA: It's everywhere you want to be” All memorable promotional slogans, right? But how did these tiny phrases work for these BIG companies, to help position and promote their ...
Views: 1261 - Signboard vs Spotlight Banner - by Submitted on Feb 05, 2009 from Trini SarioWe live in an “instant” society. Instant coffee, drive through restaurants, on-line banking, and a mind-set of “I want it when I want it and not when you are open”. So when a prospective client wants information about you or your services they will look for your banner ...
Views: 1125 - New Marketing Strategy for Spiritual and Non-Traditional Businesses - by Non-traditional, spiritually-centered businesses, from astrologers to life coaches, now have a resource for marketing in Marketing 4 Mystics. Unlike more traditional marketing firms or consultants, Marketing 4 Mystics brings a comprehension of the unique nature of both the demographic particular ...
Views: 676 - Tips For Getting Customers, Sales and Sales Confidence - by Submitted on Feb 05, 2009 from SUSAN FOXScenario A: You’re a man in a room predominantly full of women at a convention. You sell websites and website hosting. As a man, how will you talk with women in a professional, ethical, meaningful way to successfully sell your products and services? Scenario B: You’re a woman in ...
Views: 1878 - 5 Reasons Why You Should Give Away Affiliate Marketing Ebooks - by Submitted on Feb 05, 2009 from Mike OngDo you know that giving gifts away is an effective affiliate marketing strategy? Yes that’s true. One of the best gifts you can give away is an Ebook. So how can you earn money from this ebook you just gave away? Below are 5 reasons why giving away ebook is more effective than your ...
Views: 679 - 5 Ways to Go From SEO TO SMO (Social Media Optimization) - by Submitted on Feb 04, 2009 from Jonathan JayThe 3-part philosophy behind SMO is simple. Implement changes to optimize your website so that it Is more easily linked to Is more highly visible in social media searches Is more easily found on custom search engines (i.e., is more frequently included in relevant posts on blogs and ...
Views: 504 - 4 Steps to Ezine Success - by Submitted on Feb 04, 2009 from Jonathan JayLet me to walk you through the four steps you will need to take to start your own ezine. This might seem confusing at first but once you actually do each step you will understand it and you’ll realise how easy it really is. Step #1 – COLLECTING ADDRESSES You can begin by collecting ...
Views: 523 - 3 Catastrophic Marketing Mistakes & How to Avoid Making Them - by Submitted on Feb 04, 2009 from Jonathan JayMarketing can seem like a minefield – one false step and your dreams of propelling your company into profit are destroyed. Here are three of the most common marketing mistakes that business owners make … avoid following in their footsteps! 1. No market research A business based purely on your ...
Views: 479 - Marketing to Xers, Gen Ys and Millennials - by Submitted on Feb 04, 2009 from Linda ThompsonOne of the many hats I wear is marketing consultant to a friend who sells a line of skin care products. She's a quick study, and really "gets it" when facing the challenges of selling to a multi-generational client base. But, her company is struggling to understand that in today's market, it's ...
Views: 1125 - Marketing for Healers - by Submitted on Feb 02, 2009 from Estelle GoldsteinMarketing for healers? I'll bet you have trouble even reading those words! Somebody taught you somewhere that these are God given gifts that you have, healing others, and you should not even think of them as a way of making money. My first medical textbook said I was so lucky to be becoming a ...
Views: 1125 - Creating an Effective Advertising Strategy - by Submitted on Feb 02, 2009 from Web WindowsWhen we talk about advertising, we generally refer to commercial advertising or paid advertising done through traditional channels such as newspapers, magazines, radio and TV. The other advertising medium that has taken the world by storm is the Internet. Advertising, as the term is used today, ...
Views: 528 - The Strategies of Real Estate Success: Marketing - by Submitted on Feb 01, 2009 from Sarah JoseIf you have decided to move into the real estate industry it is important to understand the correct marketing strategies to stay and be successful in business. You must set practical goals and your goals need to be long term and short term. Just deciding on the goals is not sufficient. You must ...
Views: 1100 - Making a Seminar Work Via Non-Profits= - by Submitted on Jan 31, 2009 from Jenny HambyOffering your seminars through a local community college can be a great way to generate income and clients ... without the hassles of renting a meeting room, handling logistics or doing the marketing. You turn in your course description ... then show up to teach. Unfortunately, the reality ...
Views: 866 - Planning Your Fundraising Campaign - How Nonprofits Raise More Funds Online in a Global Recession - by Submitted on Jan 30, 2009 from Michael MullinnixFundraising for your nonprofit or charitable organization should be a positive happy experience, right? It's about helping a great cause - sending kids to a national competition, improving a community, finding medical cures, saving animals, and more. These are important issues in our lives, ...
Views: 507 - Niche Marketing Solutions: Because Recessions Are Not For Sissies - by Submitted on Jan 29, 2009 from Roy PrimmNiche marketing gurus continue to search the landscape for more valuable ideas to offer small business owners beaten down by this economic recession. One fact you will notice when it comes to tough economic times like we see now, what is that fact? Recessions are not for sissies. What do I ...
Views: 473 - Use An Ezine To Build Relationships And Grow Your Client Base - by Submitted on Jan 29, 2009 from Jan Marie DoreHave you started a newsletter or ezine? By sending out valuable tips and articles on a regular basis, you get the chance to demonstrate your expertise and build relationships with prospects and clients. You may have heard that your name and marketing message need to be seen or heard by ...
Views: 704 - 5 Necessary Items for MLM Companies to Understand Distributors - by Submitted on Jan 29, 2009 from Brian NicolettiBill Ganz, Founder and CEO of More Media Group, Inc., and its subsidiary FastTrack™ Online Marketing, Inc. (www.fasttrackonlinemarketing.com), Southern California based companies has been helping small to large distributor companies for years in developing simple to understand and user ...
Views: 928 - Attraction Marketing and The Power of Positive Thinking - by Submitted on Jan 28, 2009 from Craig LovensheimerI would like to focus a little bit on the concept of attraction marketing. Two books that I have read, The Science of Getting Rich by Wallace D. Wattle and Thought Vibration by William Walker Atkinson, focus on using positive thoughts to overcome the mental barriers that most people have to ...
Views: 592 - Make Your Business Card Work Magic - by Submitted on Jan 25, 2009 from Heather DominickYour business card is one of the BEST and easiest marketing tools you can (and should!) use to stand your business out from all the other businesses that are doing what you do. There isn't anything that bugs me more than getting a business card and not being able to tell what the person does ...
Views: 1297 - Your Business Can Take Off in an Economic Slowdown - by Submitted on Aug 21, 2009 from John KilbrideAre you concerned about the current economic climate? If you own or are starting a business then of course you are, and so are your potential customers. That’s why it’s so critical to optimize your marketing dollars right now so you are prepared to weather the storm throughout 2009 ...
Views: 1538 - Establishing an Internet Presence for Therapists - by Submitted on Jan 24, 2009 from Michael MillerDo I REALLY Need a Web Presence? Only if you want to attract potential clients, grow your practice, and to evolve in an increasingly changing world. There were 98 million searches for therapists last year. A recent Gallop poll reports that almost half of Americans spend over one hour a day on ...
Views: 1334 - ***Getting Started with Online Marketing - by Submitted on Jan 23, 2009 from Paul KeetchThere is a lot of attention being put on internet marketing these days… search engine optimization (or SEO), social networking, podcasting, vlogging, blogging, RSS, email marketing, article marketing, etc. And more tactics are being added at an astonishing rate! So how do you determine ...
Views: 1510 - Recession is Good for Your Small Business! - by Submitted on Jan 23, 2009 from Ginger MarksCrazy, nuts, totally wacko you are probably thinking to yourself. How could she even begin to think that the current down turn could bring anything but harm to small business venture? All you have to do is look at the mega-stores that are being affected. Store closings listed in 2008 number ...
Views: 1743 - How to Get More Business in Today’s Economy without Increasing Your Marketing Budget - by Submitted on Jan 22, 2009 from Joyce WeissIn today’s current economy, wouldn’t it be nice to find a way to get more business without spending additional marketing dollars? The good news is that you can…and all the resources are already in your rolodex. The secret? Look at the people who are your advocates and take ...
Views: 769 - ***How to Write Your 5-Minute Marketing Plan - by Submitted on Jan 18, 2009 from Paul KeetchEvery business needs a plan – any plan – that will guide and inform their marketing activities. And yet, as essential as a marketing plan is, many business owners and entrepreneurs don't use one; most claim being "too busy" with the running of their business as the primary ...
Views: 1577 - "How to Do a Simple "Split Test" and Improve Your Marketing, Guaranteed - by Submitted on Jan 16, 2009 from Ali BrownOne great thing about marketing on the Internet is it's all very trackable, if you do it right. That means you can easily and quickly figure out what works BEST for your business. How would you like to know which headlines better get people's attention? Or what price point is more appealing to ...
Views: 920(2 votes) - Logo Design Ideas for Your Professional Business Cards Online Printing Project - by Submitted on Jan 15, 2009 from Zoe PhoenixIf you are a professional who is still establishing himself in the business industry, could be because you are new in the scene or is still emerging from several unsuccessful attempts, creating a personal brand to boost your credibility and name recall is most helpful. And this identity can be ...
Views: 599 - Designing Business Cards Online: Five Elements You Ought to Know About - by Submitted on Jan 14, 2009 from Zoe PhoenixJust because you’re designing business cards online doesn’t mean that you’re bound to distribute subpar cards soon. Cutting down on your budget is not always followed by inferior quality. There are plenty of ways to make sure that your business cards come out looking great at ...
Views: 660 - ***How To Create A Killer Elevator Pitch... In 60 Seconds or Less - by Submitted on Jan 13, 2009 from Paul KeetchBeing able to succinctly describe your business is an essential networking skill for two important reasons. First, the person you’re talking to can quickly and easily understand if they, or someone they know, is a potential customer of yours. Second, knowing specifically how to ...
Views: 951 - The Million Dollar Marketing Checklist You Simply Must Have! - by Submitted on Jan 13, 2009 from Kendall SummerHawkHave you noticed that more and more soul-preneurs™ -- those men and women we admire most, who tap into the divine flow of their authentic brilliance -- are breaking into 6-figures? And those who hit that milestone mark then seem to catapult themselves into high 6-figures, even 7-figures, in a ...
Views: 815 - Catalog Printing Online: The 2 Most Common Options for Binding - by Submitted on Jan 12, 2009 from Zoe PhoenixCatalogs are highly favored when it comes to comprehensive marketing and advertising materials, and manuals. They offer more than enough space compared to brochures so people get the advantage of more information and loads of images. Should you engage in catalog printing online, an option ...
Views: 619 - Lead Generation Marketing Strategy - Drip Marketing - by Submitted on Jan 12, 2009 from Toni GrundstromStaying in touch with your customers is the best way to get repeat and referral business. Drip Marketing is the process of sending marketing materials, with educational or informational content, to ensure that when they, or someone they know, are ready to purchase they will automatically think ...
Views: 628 - How to Get Off on the Right Foot with Your Online Marketing - by Submitted on Jan 11, 2009 from Helen GravesThe biggest question most people have about online marketing is: Where do I start?! The simple answer is to start wherever you are. By that I mean you have to understand that “online marketing” isn’t just one thing; it encompasses a variety of elements and you’ll be most successful if you ...
Views: 683 - Promo Secrets - The Why and How of Creating an Irresistible Offer to Make Your Promotion Successful - by Submitted on Jan 09, 2009 from Elisabeth KuhnAdmit it - on more than one occasion you've signed up for a newsletter or purchased a product you didn't really need, just because the offer was that good. We've all been there and there's a good reason for it. An irresistible offer isn't just a bunch of words, haphazardly thrown together. It's ...
Views: 1153 - Branding Yourself on the Radio is Easy - by Submitted on Jan 09, 2009 from Darlene MontgomeryWere you aware that radio interviews can catapult you to stardom as an expert or author? In fact, authors Mark Victor Hansen and Jack Canfield, as part of their marketing plan for the Chicken Soup for the Soul label, made one radio appearance a day. It worked so well that today they are two of ...
Views: 1588 - ***7 Steps to Creating a Concise Small Business Marketing Strategy - by Submitted on Jan 08, 2009 from Paul KeetchTaking a strategic approach to marketing your business is no longer a luxury afforded to established businesses and big industry players If you hope to consistently grow your business and compete in the new global marketplace, you must be able to successfully plan and execute a strategic ...
Views: 686 - Build More Profitable Business Relationships - by Submitted on Jan 08, 2009 from George TorokPersonal marketing makes it easier to sell, by building relationships nurtured on awareness, value and trust. Make your relationships more fruitful by making them personal. Use these powerful yet simple tips from the book, "Secrets of Power Marketing: Promote Brand You". It is the first guide to ...
Views: 1024 - You Might Be a Digital Dinosaur - by Submitted on Jan 08, 2009 from Robert (Bob) CannonWhat are you going to do differently to make this year better than last year? Newspapers are going out of business on a daily basis. Television advertisers are leaving in droves. Radio stations are being forced to layoff employees because of declining revenues. Way back in the early 90s, the ...
Views: 1477 - Top 7 Practical SEO Tips for Solo Entrepreneurs - by Submitted on Jan 06, 2009 from Terri ZwierzynskiSearch engine optimization can seem like a big black hole to solo entrepreneurs. On the one hand, the cost of most professional SEO services are beyond our budgets; and it’s difficult to assess the effectiveness of these services before you buy. On the other hand, if we try to do it ourselves, ...
Views: 1331 - Keep Your Business Alive with Smart Marketing - by Submitted on Jan 04, 2009 from George TorokAs long as you eat and breathe you will stay alive. But is that really living? In a crisis that might be enough. If your business is in crisis - deal with it. But the magic potion to keep your business alive is growth. Growth is the real goal That is the litmus test of keeping your business ...
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