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Articles from Mike Clark | Selfgrowth.com
- Designing packing for “I’m worth it” buys - by Submitted on Jun 20, 2012 from Mike ClarkWhen a consumer walks into a store with a shopping list, that list might have seven or ten items on it. These are usually the basics they buy. Bread, milk, apples, etc… Normally, for these basics, they have a regular brand that they buy. Packaging design can have an effect on these basic buys, ...
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