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Articles from Kevin Waddel | Selfgrowth.com
- Drug companies appoint Pharma PR firm to help them maintain a positive public image - by Submitted on Aug 24, 2011 from Kevin WaddelThese days, the world economy is in a deplorable state. The nightly news has been rife with more than a fair share of stories that describle the absolutely horrible condition the economy of the entire world currently finds itself it. When speaking with neighbors, family members, coworkers, ...
Views: 475 - Competing with Silicon Valley- A Case for High Tech Public Relations -Anna Martinelli - by Submitted on Aug 24, 2011 from Kevin WaddelThese days, “Silicon Valley” is essentially a metonym for the high tech industry. Silicon Valley plays home to Facebook and Google, receives an annual outpouring of talent and ideas from Stanford University, and accounts for 1/3 of US venture capital investment. How can any region ever hope to ...
Views: 456 - Health PR firms allow general public perception to be in favor of medical professionals - by Submitted on Aug 22, 2011 from Kevin WaddelMany medical professionals have a profound distrust for advertising and marketing. They view these two highly commercial pursuits as beneath them. They view advertisers as horribly corrupted souls who will do anything, including selling their own grandmother up the river, for a quick and easy ...
Views: 429 - Win awards! A classic Green IT PR strategy - Anna Martinelli - by Submitted on Aug 21, 2011 from Kevin WaddelThese days, it’s cool to be green. While this is great for the environment, it makes it tricky to design a Green IT PR campaign that truly distinguishes any single Green IT firm within a crowd of tree-huggers. There is however, one Green IT PR strategy that never seems to fail. And that’s ...
Views: 557 - Financial technology PR firms have to work ever so hard to ensure that their clients’ needs are met - by Submitted on Aug 21, 2011 from Kevin WaddelIt seems that each and every day there is some sort of technological breakthrough that helps human beings live more efficient and less stressful lives. A human being from the twenty first century would have more than a hard time without all the technological advancements we have taken for ...
Views: 391 - Energy companies are prone to scandal, so that’s why they often employ an energy PR firm - by Submitted on Aug 20, 2011 from Kevin WaddelIn light of many manmade disasters, that have served to undermine the public’s trust in the good nature of energy companies, it should come as no surprise to learn that many consumers the world over, especially in the United States of America, have started to think less of energy companies. Many ...
Views: 454 - An accounting firm PR can help accounting firms increase their revenues through positive exposure - by Submitted on Aug 17, 2011 from Kevin WaddelIn today’s highly uncertain economic and fiscal climate, one thing is for certain: people who are having trouble making ends meet at the end of each and every month do not suffer fools gladly. In fact, quite the opposite happens to be true. Lower income individuals will do everything they can to ...
Views: 479 - Telecommunications PR firms can help companies solve their bad press problems - by Submitted on Aug 02, 2011 from Kevin WaddelIn today’s uncertain economic, political, and social climate, people need to have something to cling to in order to make every thing else bearable. And more often than not, this helping hand comes in the welcome form of a friend who is willing to lend a friendly ear or to just help out in any ...
Views: 1122 - Technological PR firms have to use modern advances like social media to serve their clients interests - by Submitted on Aug 02, 2011 from Kevin WaddelNow is a time for considerable change for the human race. Things are a foot that not necessarily threaten the way of life currently enjoyed by millions of people, but perhaps are percolating with the possibility of drastically altering the way individuals from all walks of life interact with ...
Views: 514 - Technology public relations firms use every weapon to give their clients a leg up on the competition - by Submitted on Jul 29, 2011 from Kevin WaddelIt seems that every generation has the ability to change the world. Some would say it is the duty of every single generation to do everything that they can possibly think of to make the world a better place. More often than not, nine times out of ten, this achieved through the use of technology. ...
Views: 558 - Private equity public relations firms have had to try and repair the financial sector’s damaged reputation - by Submitted on Jul 29, 2011 from Kevin WaddelIn today’s modern world, the economy has been an almost permanent downward spiral. This unprecedented turn of economic events has left many businesses struggling to play catch up. Indeed, many individuals have also felt the strain of a severe economic downturn in the United States of America. ...
Views: 393 - Many medical offices turn to health PR firms to help maintain and increase revenue streams - by Submitted on Jul 29, 2011 from Kevin WaddelIn these extremely tough economic times, nothing is a safe bet. Even industries that have previously been thought to be immune to the various downturns in the economic realm have proven to be just as susceptible to the troubles that have plagued so many hardworking Americans in recent months. ...
Views: 370 - Many medical offices are using a health care PR firm to help them stay solvent. - by Submitted on Jul 29, 2011 from Kevin WaddelIn these dark economic times, many of the best and brightest minds are second guessing themselves when trying to figure out a career. These young up and comers want the best for themselves and their future families, but it can be difficult to chart a course to success with so many variables and ...
Views: 367 - The top PR firms are ones that put the interests of their clients’ above their own - by Submitted on Jul 28, 2011 from Kevin WaddelThe world of public relations is a cutthroat business. The average person on the street might not believe it, but it is absolutely the truth. Competing public relations firms will often use every despicable method in their arsenal just to be able to get a leg up on one another. The amount of ...
Views: 450 - Financial technology public relations firm help to temper reservations about technological advancements - by Submitted on Jul 28, 2011 from Kevin WaddelThe current age is the most modern and by far the most technologically advanced civilization the world has ever known. The things that scientists can do today with a few clicks of a button would be considered voodoo or witchcraft in previous centuries and would have likely been burned at the ...
Views: 483 - Pharma Social Media Trends -Anna Martinelli - by Submitted on Jul 26, 2011 from Kevin WaddelPharma social media is a hot and rapidly-evolving topic. Blogs, social networking sites, wikis, mobile apps, and other social media platforms are becoming increasingly important venues for sharing information in a variety of sectors. The pharmaceutical industry, with its constant flow of new ...
Views: 583 - Hedge fund Public Relations firms have to jealously defend their client’s reputations - by Submitted on Jul 26, 2011 from Kevin WaddelThe internet has truly changed how the world works. It has become a fixture in the daily lives of almost every single human being on the planet. Whether people are checking box scores, monitoring stock prices, catching up on celebrity gossip, buying goods or services online, engaging in online ...
Views: 569 - Personal Blogs Edge Out Traditional Media for Technology PR - by Submitted on Jul 26, 2011 from Kevin WaddelThere is no question that social media and news sites are important when it comes to all types of public relations, including Technology PR. In particular, for technology PR, all types of media are relevant: from business news to social media to professional blogs. However in particular, ...
Views: 436 - Twitter for Financial Services Social Media - by Submitted on Jul 26, 2011 from Kevin WaddelFinancial Services Social Media is important because people often consider the internet and online advice and recommendations when it comes to their money. Not everyone is a financial specialist, yet everyone does have some amount of money, so figuring out the best way to invest, spend, or save ...
Views: 415 - Environment public relations initiatives serve to try and set the human race on the proper course - by Submitted on Jul 26, 2011 from Kevin WaddelThe environment is in a seriously bad state in this day and age. Despite many technological and scientific advances in recent years, it has become increasingly difficult for the natural world to continue operating at its normal rate. With the recent oil disaster in the Gulf, the human race’s ...
Views: 374 - Technology PR firms have to be on guard 24 hours a day to keep up with technological advancements - by Submitted on Jul 25, 2011 from Kevin WaddelTechnology is moving so fast these days, it can hard for people to keep up. It has gotten to the point where it seems like every other day there is some brand new, cutting edge technological advancement that changes the world for the better. In this climate of constant change, and constant ...
Views: 415 - Smart Grid Public Relations: Raising Awareness - by Submitted on Jul 25, 2011 from Kevin WaddelIn 2011 there has been a strong focus on a greener world. It seems like a solution for cleaner technology and energy security is right around the corner. What most people don’t know is that a solution has already arrived and it is called the Smart Grid. Statistics gathered by Anto Budiardjo show ...
Views: 568 - Financial services public relations can help recover from a public relations nightmare - by Submitted on Jul 22, 2011 from Kevin WaddelIn these dark economic days, financial services providers are faced with some serious problems. They are faced with the difficult taks of asking for the publics trust after almost bringing the world economy to its kness. A second Great Depression was nearly avoid through intense government ...
Views: 520 - Enlist a health public relations firm to help provide top quality medical care to the area - by Submitted on Jul 22, 2011 from Kevin WaddelIn these dark and troubled times, the prospects of running a successful health related business is quite difficult. There are a number of variables and a multitude of different factors that can determine the success or failure of a health related business. Obviously, the quality of work and the ...
Views: 444 - The medical profession is rife with uncertainties, so a health care public relations firm can help - by Submitted on Jul 18, 2011 from Kevin WaddelThese days, entering the medical profession is not the surefire ticket to success it once was. There are numerous hurdles fledgling medical practitioners can expect to face once they put their proverbial hat into the ring and enter the marketplace. Newly christened medical offices have to ...
Views: 408 - Different Forms of Financial Social Media - by Submitted on Jul 17, 2011 from Kevin WaddelIn today’s world the number of Financial Social Media devices that can be utilized is incredible. The prominence of Financial Social Media has completely boomed in the past five with many unique outlets dominating the Social Media industry. Specific Below is an explanation of these three Social ...
Views: 413 - Social media gives financial services PR firms a greater reach in their quest to serve their clients - by Submitted on Jul 15, 2011 from Kevin WaddelThe internet truly is a game changer. It is hard for people who were born after the internet became the international marketplace of ideas that it is today. Baby boomers and elderly individuals have a rough time with the internet, because sometimes they just can’t fathom how information can ...
Views: 427 - Operation Switch: Making a Case for Energy Social Media –Anna Martinelli - by Submitted on Jul 15, 2011 from Kevin WaddelIn recent years, energy development and service companies have begun to promote energy efficiency and conservation through energy social media platforms. Facebook, Twitter, Flickr, YouTube, and Vimeo have proved to be very useful channels for raising awareness about renewable energy, breaking ...
Views: 402 - Consumer health public relations firms can assist medical practitioners in lot many ways - by Submitted on Jul 15, 2011 from Kevin WaddelIt seems that just about everybody these days are exercising an extreme amount of caution when making purchases. In these dark and troubled economic times, it is absolutely essential for individuals of all income and tax brackets, rich and poor alike, to cut corners wherever possible, to ensure ...
Views: 578(1 vote) - Energy public relations firms have a long road ahead in shaping how the public views energy companies - by Submitted on Jul 15, 2011 from Kevin WaddelIn the wake of the recent recession, consumers have been struggling to cope. They have made incredible sacrifices just to stay afloat. Many people have been forced to take on a second, or even a third job just to be able to survive. This is common in many first world countries, as well as in ...
Views: 346 - Early Start Necessary for Cleantech PR - by Submitted on Jul 15, 2011 from Kevin WaddelAccording to David Andrew Goldman of Expansion Media, the common misconception surrounding startups in most industries is that public relations, particularly in Cleantech PR, are irrelevant and unnecessary at the beginning stages of product development. Even if the startup conceals the ...
Views: 405 - Hire a consumer health PR firm to help maintain reputations - by Submitted on Jul 13, 2011 from Kevin WaddelThe world of health care is a tricky thing. On one hand, medical practitioners want to ensure that they are able to adequately provide for the needs of their patients in a timely and cost effective manner. It simply is not practical for medical practitioners to expect to conduct an entire ...
Views: 478 - Asset management public relations firms have to change how people think about their clients - by Submitted on Jul 12, 2011 from Kevin WaddelAmericans are generally untrusting of authority figures and people who seek to control how they live their daily lives. It’s in their blood. From the days of the American Revolution, individuals who call each of the fifty states home have expressed their displeasure at any perceived communal ...
Views: 667 - Health care PR Takes Center Stage - by Submitted on Jul 01, 2011 from Kevin WaddelHealth care PR purveyors have truly embraced the use of social media. Health care PR practitioners have come to recognize that social media can provide ease of access to frequently asked questions or community forums through the Internet, increasing their credibility while reducing operating ...
Views: 394 - High tech public relations firms use social media to keep an eye on what people are thinking - by Submitted on Jun 28, 2011 from Kevin WaddelIn recent years, social media outlets have revolutionized how people interact with one another. In the past, people would actually have to meet face to face to hear the latest gossip or share information. People would gather to pass along recent developments and to enjoy one another’s company. ...
Views: 438 - Hedge fund public relations firm are trusted allies of financial services providers - by Submitted on Jun 28, 2011 from Kevin WaddelThe global near meltdown of the world economy has a considerable effect on how private investors spend their money. Private investors want to ensure that they have a reasonable chance of a decent return on their investment; otherwise there is no point to investing it, if money is tight. In the ...
Views: 507 - The field of healthcare public relations is a tricky one which requires specialists to get the job done - by Submitted on Jun 28, 2011 from Kevin WaddelIn today’s celebrity obsessed world, it should surprise no one to learn that how one is perceived will determine how well that person does in the career. Many a starlet has fell victim to the changing tides of public opinion. Soon, a once employable actress has difficulty finding work. Sports ...
Views: 377 - Health public relations specialists help medical practitioners maintain unimpeachable reputations - by Submitted on Jun 28, 2011 from Kevin WaddelIn today’s fast paced and ever changing world, perception is everything. The way people think about a particular product, service, institution, or even an individual person can affect its intrinsic value. A reputation can take years of careful and painstaking work to cultivate, but it can be ...
Views: 412 - Many high tech PR firms try to avoid scandals for their clients - by Submitted on Jun 28, 2011 from Kevin WaddelThese days, it is incredibly difficult for low income and middle and working class families to survive. Job opportunities are becoming more and more scarce. This major problem is compounded by two distinct, yet equally burdensome factors. The first is that the cost of living is increasing, ...
Views: 441 - In spite the stresses of the medical profession, health PR firms help doctors do their best work. - by Submitted on Jun 24, 2011 from Kevin WaddelThe business of medicine can be filled with unnecessary hurdles that may lead some less than tenacious practitioners to question their line of work. The many stresses placed on doctors, surgeons, nurses, dentist, and other assorted medical practitioners can be mind boggling. Beyond the ...
Views: 384 - Financial services PR firms can help the financial sector overcome months of bad press - by Submitted on Jun 24, 2011 from Kevin WaddelSocial media has revolutionized the way people interact with one another. Up until fairly recently people have been more inclined to ineract with one another in person. However, with the advent of the internet, this has become less and less the case. Individuals from all walks of life, from ...
Views: 613 - Healthcare public relations firms allow new practitioners to get a leg up on the competition - by Submitted on Jun 24, 2011 from Kevin WaddelThese days, college graduates have a multitude of options when choosing a career. More often than not, young upstarts want to have good benefits, a steady salary, and room to move up the corporate ladder. With these fundamentals securely in place, anything is possible and the sky is most ...
Views: 523 - A health care public relations firm can protect a private practice’s reputation - by Submitted on Jun 24, 2011 from Kevin WaddelIn this day and age, medical practitioners have to focus on what really matters which is providing to quality health care to all of their patients, without worrying about business related matters. Unfortunately for many health care practitioners, this is rarely this case. The recent economic ...
Views: 460 - A health care PR firm can help maintain a medical office’s reputation - by Submitted on Jun 21, 2011 from Kevin WaddelIt is the unfortunate burden of a physician to have to deal with medical malpractice claims. In the course of the daily business of healthcare, it is an unavoidable and irrefutable fact that not all patients who seek treatment for their ills will survive. The death of a patient never gets any ...
Views: 457 - Green public relations firms strive to paint corporations in a more positive light - by Submitted on Jun 21, 2011 from Kevin WaddelIn the modern world, it has become increasingly en vogue for individuals and corporations to green. This means adopting practices and methods of performing the necessary tasks in a day’s work that do not have an adverse effect on the environment. This may seem like a simple task, but in reality ...
Views: 449 - Environmental public relations initiatives strive to motivate the public to help the environment - by Submitted on Jun 21, 2011 from Kevin WaddelIn this day and age, it is not enough to sit on the sidelines and watch the environmental battles that occur on a daily basis play out in the public arena. The very real impact that environmental misconduct can have on the planet is simply staggering. Look at deforestation, the high number of ...
Views: 357 - A well thought out green PR initiative is necessary to change people’s minds - by Submitted on Jun 21, 2011 from Kevin WaddelIn today’s uncertain economic climate, being environmentally friendly can be a tough sell. If there are no immediate benefits, people have a hard time letting go of their precious, hard earned dollars in service of a cause that is a bit of a slow burn, no matter how noble that cause may be in. ...
Views: 421 - Green Energy Public Relations Continues to Gain - by Submitted on Jun 19, 2011 from Kevin WaddelThe green energy industry is at a critical juncture. On the one hand you have a myriad of incentives helping to drive industry growth, including investment and production tax credits, carbon taxes, greenhouse gas cap and trade legislation, loan guarantees and economic stimulus packages. On the ...
Views: 508 - Environmental Public Relations Becomes A Critical Function - by Submitted on Jun 19, 2011 from Kevin WaddelEnvironmental public relations have emerged as a critical corporate function. Today, all enterprises – large and small -- must consider the environmental issues in their communication processes owing to the impact that these issues have in each community, involving public opinion, prompting ...
Views: 549 - Biotech Public Relations: How Will Social Media Be Used? - by Submitted on Jun 19, 2011 from Kevin WaddelThose of us in the field of public relations easily appreciate the power of social media. Our brethren in biotech public relations probably appreciate social media as well but have to be guarded in its use. Social media has become one of the most expedient ways for getting your company’s ...
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