Businesses must recognize the necessity of mobile app development and integrate it with the business development strategy. Google stated in its research that nearly 60% of mobile users that utilize their smart devices perform activities such as checking prices, discounts, offers and buying the products. Most of the mobile device users make a purchase once or even more in a week.

Instead of going with the mobile app developer, go with the eCommerce mobile app builder. Compare to the mobile app developer; mobile app builder like Opencart can launch your e-commerce mobile app early and at an affordable price.

Here are the top benefits of having an Opencart mobile app for your e-commerce store:

Push Notifications: This feature serves as reminders about the upcoming sale, offers or new products. This helps in customer retention and building customer relationships. This also creates and increases brand awareness.

Brings a Loyal Audience: Mobile applications have the ability to develop brand loyalty. Mobile device users prefer mobile applications from their favorite brands. So, offer your users some exciting deals and sign up rewards for downloading your app.

Rewards System: A customer loyalty program can boost customer engagement with your brand. The rewards system can point to get discounts or early access to the new collections and the like.

Increase Conversion Rates: Opencart mobile app is the combination of an ideal UX, simple navigation and maximum usability ensuring high conversion rates. Mobile apps drive users to complete a specific desired action compared to other desktop sites and mobile websites.

Customers who opt to use an app are keen to know products as they would while accessing mobile browsers for ensuring a systematic item display.

Advanced Support: Customer support is a must for great customer experience. Opencart platform lets you integrate live chats or chatbots in the app. This can be a strong communication medium between your store and customers. A 24/7 chat support provides customers with their desired solutions.

Higher User Engagement: Opencart Mobile app provide app users the convenience of sharing links to social media sites. They can even share their favorite products and wish list with their friends. This is an effective and inexpensive marketing channel to promote your site and products. This can help you boost your user engagement.

To know more visit: https://www.technophile.in/product/opencart-mobile-app/

Lower Mobile Shopping Cart Abandonment Rate in Mobiles: E-commerce suffers from shopping cart abandonment on and off. More than convincing users to add items to their carts, they can opt for a complete checkout. Baymardrevealed that the average rate of all kinds of incomplete purchases stands at 69.23%. Experts have revealed that there is a battle in those issues within the store and reduction of the number of customers.

Mobile apps are known to have minimal cart abandonment rates and a simple checkout process. Shipping and payment information aids users to complete purchases in a trice and opt for a checkout faster. without much distractions.

Enhances user experience: You can enhance customer engagement with opencart mobile app accessing the mobile features. This also drives customer loyalty and creates brand awareness. Here are some mobile features your app should have:
Camera: You can request your app users to give permissions to access the device camera. The mobile users can click and upload their pictures on social media. This way, you can boost your sales better.
Location: This feature enables the app to detect the customer’s location automatically. This also helps the customers to check your brand’s nearest offline stores.

One-click order: Create an easy-to-use app layout and design. The simpler it is, people can easily access it. Provide an easy-to-use checkout process for quickest payments and transactions.

Integrate easy-to-use payment options: A secured payment gateway and integration of payment methods provide a seamless transaction. You can offer them multiple payment options like PayPal, Google Wallet, etc. along with Net banking, credit or debit card payments Lower Cart

Lower Cart Abandonment Rate: The most common issue in eCommerce is the cart abandonment rate. An eCommerce mobile app can help reduce the issue of incomplete carts. Many customers leave the cart due to the boring payment process ahead.

Now that you know the benefits of mobile apps for your eCommerce store let’s start developing one!

Author's Bio: 

I am a professional Digital Marketer, a blogger, and technology enthusiast. I like to catch up with the latest trends and tech updates.