Forum marketing is a great way to speak directly to those most interested in what it is your offer or sell. However you need to make sure that you approach this type of marketing with care.
Marketing your business is an important consideration if you want it to be as successful and profitable ... Views: 1016
Contrary to popular belief, isn’t only the larger and more established organisations that need to focus on efficiency. Quite to the contrary, in fact, as it’s only by maximising performance and efficiency that most smaller businesses can hope to compete.
Which in turn means that if you are ... Views: 800
You type your business’s name into Google’s search engine and hey presto it appears on your results screen . . . on page 12.
Ouch.
In the mind of your potential customers that might as well be somewhere in outer space because you’re definitely off their radar.
So what can you do about ... Views: 1095
80% Of Your Income Will Come From 20% Of Your Customers,
arguably the Internet has given us more choice than ever before about whom we decide to do business with.
Or otherwise.
And even if you don’t currently trade online, if you’re in business you’ll almost certainly have a website ... Views: 1121
You may not have considered pay per click marketing before but it can be a great way to get people to your website. Read on to find out how to approach this for maximum success.
If you are looking for a way of marketing your business but want something a little different then you could ... Views: 911
If you are looking to promote and market your home business then using social networking sites is the easiest way to reach out to people. However many people find that they do not have the time to keep updating their status and replying to comments. These days there are a number of ways to get ... Views: 845
Making sure that you keep on top of your accounts is one area that you may have little experience in if you have never run a home business before. Although it is not the most exciting of topics it is one that you need to master if you are to have a successful career.
Obviously the most ... Views: 1030
When you are considering how to tackle the marketing for your business venture it can be a good idea to take a look at a number of different areas before deciding which is most suitable. You really need to have a good idea what it is you want to achieve as well as working out who exactly your ... Views: 956
If you’re investing heavily in a digital marketing strategy, you expect a certain ROI. Precisely why there’s little more demotivating than watching things consistently underperform, week after week, month after month.
Realistically, there could be thousands of reasons why any combination of ... Views: 633
Effective CV writing is a skill that the vast majority of us don’t have. Or at least, it’s something that doesn’t come naturally to us. Perhaps that’s because we don’t tend to do it too often.
Let’s face it, unless you currently work in the recruitment industry and are bang up to date with ... Views: 951
Most websites undergo some revamp during their lifecycle. Maybe your website isn’t converting for you and you’re convinced it’s down to the design.
Perhaps you’ve clocked your closest competitor’s swish new ‘bells and whistles’ website that rather puts yours in the shade. Or could it simply ... Views: 1044
It’s tempting when you’re just starting out in business, to scrimp on the essentials and try to do everything yourself. But when you think about it, there’s so much to consider in terms of legal obligations, accounting requirements; systems; sales and marketing. Where do you start?
Sure, you ... Views: 1111
There is really only one reason to invest effort and time in a link-building strategy. And that is, to give your SEO profile a boost. Links of value have the potential to drive important traffic directly to your website, while helping you climb those important SEO rankings.
But does this mean ... Views: 811
As any parent or carer knows, it can be hard to hold a child’s attention for any period of time. Because of this, if you really want them to learn something you have to make it fun for them. We know that children find it easier to pick up new languages than adults, so if you want your child to ... Views: 1650
So you want to begin a muscle building programme?
You’ve decided you want to purchase muscle building supplements that will kick-start your muscle building drive. You want the best whey protein, Creatine and so on . . . and you’ve identified a trusted online supplier that has everything you ... Views: 1275
Creating and implementing a superb online strategy with little or no cash to play with could be tricky but not impossible. It is simply a case of prioritising the viable avenues to explore, rather than focusing on the schemes and services you can’t afford.
So if trying to make the most of a ... Views: 807
When you first start planning your home business it is important that you make sure you have some sort of budget that you stick to so that you can ensure you will make a profit.
It can be all too easy to lose track of your finances and find that you have wildly over spent. Areas that you ... Views: 885
No matter if you are working for yourself or someone else, one thing that you should always remember is that you must provide your client with good customer service. Failure to do so may mean that they choose to take their business elsewhere and may also result in bad reputation for you.
By ... Views: 965
As a starting point, we strongly recommend getting into the habit of responding to Google reviews. Irrespective of the negative or positive nature of the review, it’s important to consistently provide professional responses without exception.
The way you respond to the review can and often ... Views: 850
RSS marketing is not particularly well known and many overlook this great way of advertising their business. This short article explains what RSS marketing is and how best to approach it.
If you are looking for a way of marketing your business online for free then you could try Really Simple ... Views: 872
If you have come across internet marketing before then you will no doubt have heard many people talking about search engine optimization, or SEO, but what exactly does this mean and how can it work for you? Essentially it is a way of being aware of what your potential customers look for online ... Views: 1012
As the percentage of firms without an online presence becomes smaller, internet marketing is becoming ever more lucrative. From multinational corporations to high street florists, marketing online has proven time and time again to be extremely profitable. As a result, the internet marketing ... Views: 1277
Running a business can be complicated at times, especially if you are new to working for yourself. This short article offers you an insight into how a business consultant could help.
If you are new to setting up a home business then you may not be aware of the role a business consultant can ... Views: 900
If you’re looking to save money you might think it a better option to write your business plan yourself. And in some cases this could work out perfectly well. Say for instance you’re looking to create a working document to ensure your financial targets for the year are on track and you’re ... Views: 1074
Simple Ways to Encourage Reviews (And Why You Need to)
Why should you care whether or not your customers leave reviews? For one thing, around 85% of people now view online reviews with the same value as personal recommendations. What’s more, average sale-values are around 30% higher with ... Views: 642
In today’s digital age, finding out all about your competitors has never been easier. With just a few clicks you can see who they are, how they are advertising and in some cases, even how much they are making online. The trick to gaining that edge online is to utilize this easy access of ... Views: 1043
Getting to grips with analytics for the benefit of your online business is crucial. But what do you do after arming yourself with all this data? You’ve tapped into important insights into how your business is performing, but what’s next?
The answer – a campaign of strategic split ... Views: 766
Still the most popular social media network on the planet, Facebook currently has an impressive 750 million users worldwide and is soon predicted to top the 1 billion mark.
If you’re in business, but you’re still not convinced by power of social media, ask yourself how much longer can you ... Views: 981
Without a sound marketing strategy in place, your business won’t achieve its true potential. You won’t be exploiting all the potential sales channels for your goods or services and you won’t be reaching your ideal customers on a regular basis.
A highly-targeted marketing strategy on the other ... Views: 1108
You’ve created your own website and you’re feeling pretty smug about it. That is, until you realise it’s more or less invisible to the general public.
Regardless of the scare stories you may have heard as of late, SEO is more relevant today than it has ever been. Google continues to drive the ... Views: 602
Whether you have set your sights on 100 visitors, 1,000 visitors or 100,000 daily visitors, the same steps need to be taken to drive more traffic for your blog.
Just to put the competition you are up against into some kind of context - it is estimated that around 7.5 million blog posts are ... Views: 411
In 2009 the US Direct Marketing Association (DMA) produced a report: ‘The Power of Direct’, which revealed that every $1 invested in email marketing produced a return of $43.08.
Additionally, Forrester Research, an independent IT and business research company, estimates that the European email ... Views: 1166
If you wish to run a successful business it is not simply enough to have a good idea these days. With so much competition around you need to make sure you know exactly how to run your business to get the most out of it and make a profit. There are a number of characteristics that are essential ... Views: 796
By this stage in time, you probably know how important your landing pages are. You may also be (painfully) aware of the fact that your current landing pages aren’t delivering the stellar results you’d like.
The content required to produce an outstanding landing page will be determined by the ... Views: 681
Another year, another 12 months during which the average online store shopping cart abandonment rate increased once again. eCommerce may have seen something of a boom while most of the world was stuck at home, but it seems most shoppers are once again abandoning their carts before handing over ... Views: 538
Trying to summarise the future of SEO in a brief post is ambitious to say the least. Nevertheless, that’s exactly what we’re going to attempt. It’s hardly a secret that the SEO landscape is evolving at record-pace, making it difficult to keep up.
This unfortunately shows that with the way ... Views: 765
It’s no secret that the not-so humble CTA represents one of the most important elements in any marketing strategy. It’s also no secret that the effective and strategic use of CTAs can make the most incredible difference to conversion rates.
The question being – what’s the secret (or secrets) to ... Views: 906
Once again, the extraordinary importance and value of mCommerce has been well illustrated in the numbers alone. Right now, nearly 1.6 billion people are using mobile devices to shop online. Put another way, that is more than ¼ of the entire world population.
Not only this, but as the immense ... Views: 820
Chances are that to some extent or another, you already carry out content audits. And if not, you definitely should!
The primary purpose of carrying out content audit is to slowly but surely build a database packed with priceless information about the way your business performs. It can be ... Views: 790
Why spend your valuable time trying to optimise your website when you can hire a search engine marketing agency? Instead of dividing your time on various website tasks, it makes sense to hire a consulting professional so you can do what you do best - run your business. Selecting the right ... Views: 850
Marketers in general tend to understand and appreciate the importance of identifying SEO obstacles where they exist. Some of which are of course more common than others.
Nevertheless, research suggests that certain SEO issues often go overlooked or ignored entirely. There’s apparently ... Views: 681
Worldwide, online business owners rely on imagery to sell their products, their services and their brands in general. If it’s true that an everyday picture says a thousand words, those used for business purposes have incalculable value.
Nevertheless, millions continue to use nothing but ... Views: 661
It’s no secret that inbound links are pure gold for any website. Not just in terms of SEO, but for their ability to drive a strong and constant stream of traffic in your direction.
Unfortunately, earning links the natural way has never been easy. Particularly problematic in an era when buying ... Views: 682
There’s nothing quite like the feeling that comes with seeing a hard-fought blog post do its business. Whether it’s generating conversation, improving customer retention or boosting overall conversions, a quality blog post really can do wonders for your business.
But at the same time, it’s ... Views: 848
Putting on an immersive online event isn’t as easy as it sounds. Virtual events have become the norm over the past 18 months, but still represent uncharted territory for many businesses.
While the event itself is (of course) what matters most, it’s how you plan and generate hype for your ... Views: 411
In order to successfully run a business you need to give careful consideration to internet marketing. This article will advise you on the areas you need to think about
It is important to understand what internet marketing is and how it works if you wish to make a success of your advertising. In ... Views: 909
Internet article marketing refers to the practice of companies posting keyword-focused articles on relevant article directories to promote their products and services. Article marketing can really benefit businesses if the directories they choose have a good reputation and strong search engine ... Views: 1073
Running your own business requires much time and dedication if you want it to be as successful as possible. For this reason it is important that any online content, such as a website or blogs, ranks high in an online search. With competition always increasing it can be difficult to keep your ... Views: 832
Running your own business requires much time and dedication if you want it to be as successful as possible. For this reason it is important that any online content, such as a website or blogs, ranks high in an online search. With competition always increasing it can be difficult to keep your ... Views: 860
These days using an online forum can be a great way to advertise your home business and is often completely free! Forums also offer you the ideal stage to gather more ideas, carry out market research and interact with others.
1. Find a Suitable Forum
To begin with you will need to search for ... Views: 913