When you hear the phrase ‘rubber stamp’, what image does it bring to mind for you?
Do you still think of the old-fashioned type rubber stamp, you know, the one that you need to thump down onto an old, dried-up ink pad, and before having to thump down even harder onto your document to create the stamp print? And even then, having gone through that whole stamping rigmarole, the resulting impression makes you cringe with embarrassment, knowing what your customers will think of your standards when they see the company stamp. Even the advent of self-inking stamps (where the rubber stamp includes the ink pad at the top of the stamp, and the stamp head rotates 180 degrees to hit the pad) produces similar, if not worse results (as you have no control over the force at which the stamp face hits the ink pad with this design).
However, you can now stop worrying - you don’t need to put up with shoddy blurred stamp prints anymore! The high quality pre-inked stamp design sold at campbellco.org.uk produces laser sharp impressions, continually and guaranteed for 50,000 impressions.
Take a look at the photograph shown below.
The stamp on the left shows the image most people associate, and obtain, with rubber stamps. The stamp on the right is a high quality campbellco pre-inked rubber stamp.
That photograph alone may well be enough evidence to persuade you to change your preconceptions about the rubber stamp. However, this is only the start. Read on, and perhaps we can further persuade you.
Now, most people, when they purchase a rubber stamp for their business, are generally pleased if that stamp produces a crisp and legible print (for the reasons explained above – this is generally considered an achievement!).
However, apart from the actual details, these stamps are basically all the same. In other words, your competitor next door, and further down the road, will also have the same stamp. ‘And so what?’ you may well ask. Well, you will be missing a trick here, as the impression of the stamp gets seen by many customers (existing and potential), and consequently you are losing out on a great advertising opportunity. Every customer in whatever field likes to think they are buying the best quality possible. Would you prefer a BMW car or a Ford Fiesta? Certainly, the Ford Fiesta does its job the same as a BMW, but I know which car I would prefer to drive!
Similarly with rubber stamps - you can get a fairly standard rubber stamp as described above. The same as your neighbours, but it does the job.
Or, you can choose a high quality, personally customised pre-inked campbellco rubber stamp. The personalisation comes in the form of different font types, formatting and sizing, together with the inclusion of your own logo, or even photograph!
Take a look at this business stamp. The business owner, quite understandably, wanted everything. The standard business details needed to be included, along with their very distinctive logo. But also they wanted a different emphasis on the different texts. And finally, due to the speciality of the business, they wanted to include an actual photograph of their product. At campbellco, we looked carefully at all of the requirements, and after offering several different proposals to the customers, we designed and manufactured the following rubber stamp;
Bob Dowen was delighted. Just imagine what impression a rubber stamp like this would create for your business!
Mandi Pardley is the sales coordinator at Smart SEO and works to ensure SEO is used efficiently in clients marketing campaigns and she works with clients to devise the appropriate course of action. Smart SEO is based in Lancashire for the past 5 years.
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