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Articles from Alka Dalal | Selfgrowth.com
- Building Your Artist Website - Video Lighting Techniques - by Submitted on Apr 04, 2011 from Alka DalalMaking videos for your art and craft websites are critical for a number of reasons. They can be very helpful in getting search engine positioning for your website, they can teach your visitors how to make your art (if you training them on that) and you can sell your art virtually to your ...
Views: 1022 - Create A Book For Your Art Business - CreateSpace - by Submitted on May 13, 2011 from Alka DalalOne way to accent your talents and beef up your profits is to create your own book. Your book can be about you, your artwork or your career. It is one more way to get your work in front of the eyes of thousands of people and another thing you can sell at shows or even Amazon and your website. If ...
Views: 1019 - Internet Marketing For Artists - BlogTalkRadio - by Submitted on Apr 01, 2011 from Alka DalalI know some artist friends of mine that are hosting their own Internet radio shows for free at BlogTalkRadio.com. You can talk about your art as a promotional tool, talk about techniques and promote your coaching services or even just talk about art appreciation. This is your show and you can ...
Views: 1019 - Internet Marketing For Artists - Giveaways - by Submitted on May 12, 2011 from Alka DalalIf there is any way to offer something for free that people may want, that is something to look into. Books, MP3's, downloads and PDF files are just some of the ways you can promote your business to others. Wherever you promote or give away a file (PDF or MP3) is one more place that traffic can ...
Views: 1019 - Internet Marketing For Artists - Offline Marketing For Your Website - by Submitted on May 13, 2011 from Alka DalalAdvertising your website doesn't all have to be done just online. You can let people know about your website, your art and training services at events and galleries around the town you live in. If you live in a tourist area such as a historic town or beach, know that the customers that visit ...
Views: 1013 - Internet Marketing For Artists - Affiliate Tips For Success - by Submitted on Apr 15, 2011 from Alka DalalMaking money by yourself on the Internet can be hard. Generating enough traffic to your website can be tough when you are just starting out. One way to shortcut around this is to piggyback off of the hard work and traffic that other people have done. You can advertise your services, tutoring, ...
Views: 1010 - Online Reputation Management For Artists Article - by Submitted on Apr 12, 2011 from Alka DalalBeing online is a great way to sell your expertise, products and services. It can also leave you open to criticism that other people post. Now, most of us do not have a problem with customers complaining about our services. I know I don't. But there are others who could cause a problem: former ...
Views: 1009 - Internet Marketing For Artists - Comments on Websites - by Submitted on May 24, 2011 from Alka DalalOne of the more interesting things on the Internet to build friends, relationships and customers is the ability to leave comments on others people's website profiles. Back in the old days of the Internet there was little interaction between people on the web (besides chatrooms). Now you have the ...
Views: 1004 - Internet Marketing For Artists - Video Location Shooting - by Submitted on May 03, 2011 from Alka DalalMaking videos for the web is one of the most powerful tools for getting search positioning for your artist website. Videos attract search engines like no other kind of webpage. And they don't have to be just on your website... free hosting sites such as YouTube, Revver and Video.Yahoo attract ...
Views: 1004(1 vote) - Internet Marketing For Artists - E-Commerce Systems to Make Money - by Submitted on May 28, 2011 from Alka DalalIf you plan on selling your artwork on the Internet, you'll need an e-commerce system to take the orders, process the orders, calculate the shipping and let you know where to send the items. E-commerce systems for the Internet are for familiarly called shopping carts. A good shopping cart system ...
Views: 1003 - Internet Marketing For Artists - Building Relationships - by Submitted on May 28, 2011 from Alka DalalSocial networking has become the darling of the Internet. Why? First, it is free and easy to use. Second, it humanizes your Internet experience. And third, there are so many people now members of social networking sites that it is a powerhouse of prospects and leads just waiting to take to the ...
Views: 997 - Internet Marketing For Artists - Web Safe Colors - by Submitted on May 12, 2011 from Alka DalalYou need to know about this, but it can be very complicated. If you stick to simple basics and don't try to get fancy, you will have no trouble with the colors you use on your website. All you need to know is that some colors look terrible and some look fine on just about everyone's computer. ...
Views: 996 - Using Pay Per Click to Sell Your Artwork - by Submitted on May 24, 2011 from Alka DalalWhat is this strange term? Pay Per Click ads are the "sponsored ads" that you'll see every time you search on Google or other search engines. They are usually on the right hand side of the search results and sometimes at the top of the listing. It's called Pay Per Click because if you click on ...
Views: 996 - YouTube For Artists - Lighting Techniques - by Submitted on May 21, 2011 from Alka DalalMaking videos is fun. But to really make them the best that you can be and show your art in it's best form, lighting your work properly is a must. It's one of the things that people forget about the most when shooting their first videos. It can be a bit confusing at first, trying to eliminate ...
Views: 996 - Internet Marketing - Doing it the Right Way - 5 Steps to Consider - by Submitted on Jun 22, 2011 from Alka DalalMore and more people are getting on the Internet to do something more than just browsing or buying. There are millions of internet users and the number has reached to 800 million. The current wave is of Internet Marketing through various channels. There is money to be made if you do it the right ...
Views: 994 - Internet Marketing - Blogging Your Way to Success - by Submitted on Jun 18, 2011 from Alka DalalBlogging is a great way to share your ideas, comments and expertise in your field of business. Posting on a regular basis can build an avid readership of targeted prospects that can lead to big Internet sales. The search engines love fresh content and blogging provides the up to date material ...
Views: 987 - 1. Internet Marketing Strategies - Will You Be Found Online? - by Submitted on Jun 18, 2011 from Alka DalalSearch engines look for very specific things when deciding where on the search results to place your website. The keywords for your business website need to be placed in easy locations where the search engine spiders can find them quickly. Spiders search for keywords on a website starting from ...
Views: 978 - Blog Success - Tips Make Your Blog Stand Out - by Submitted on Jun 18, 2011 from Alka DalalBlogging is a great way to drive targeted traffic to your websites, sales letters and opt-in pages. Leaving your thoughts down on the Internet on a regular basis helps build credibility for your business or service. There are millions of blogs online for every kind of subject, so how do you make ...
Views: 974 - Blog Success - Tips Make Your Blog Stand Out - by Submitted on Jun 18, 2011 from Alka DalalBlogging is a great way to drive targeted traffic to your websites, sales letters and opt-in pages. Leaving your thoughts down on the Internet on a regular basis helps build credibility for your business or service. There are millions of blogs online for every kind of subject, so how do you make ...
Views: 972 - Internet Marketing For Artists - How Fancy is Your Blog? - by Submitted on May 24, 2011 from Alka DalalBelieve it or not, a fancied up blog can help make your web business more money. What kind and fancies am I talking about? Let's go over a few small things that can make your blog exciting and more interactive to your visitors. The first thing someone sees on your blog is the header. Does your ...
Views: 969 - Internet Marketing For Artists - Search Info For Galleries - by Submitted on May 20, 2011 from Alka DalalLocal search is fast becoming the most popular way people are finding the places of business in their area. Forget the Yellow Pages... local search is much more interactive with Google Maps, reviews, hours and staff information. If you are a gallery owner, you will want to make sure that you are ...
Views: 967 - Internet Marketing For Artists - Self Publish How-To Books Article - by Submitted on Apr 03, 2011 from Alka DalalAs an artist, have you ever thought that you could write a how-to book about your craft? Teaching people how to create art is a very popular topic. If you go to Borders or other bookstores, the craft section is huge, full of how-to books on everything from making jewelry, wire-wrapping ...
Views: 967 - Internet Marketing For Artists - Slideshow Videos - by Submitted on May 20, 2011 from Alka DalalA great way to show off your artwork is to make a slideshow video. A slideshow video is one where you see images moving slowly in and out of the video with maybe a soft background music playing. These videos are great for artwork because you can show off your work in the best light. These videos ...
Views: 967 - Internet Marketing Success - Building a Database List - by Submitted on Jun 18, 2011 from Alka DalalList building is one of the most important tools of Internet marketing success. After creating a database of interested prospects you'll have a ready base of customers to market to for each new product you create. How do you build a list? It's pretty easy if you follow these steps. First, you ...
Views: 963 - Selling Your Artwork Online - Customer Testimonials - by Submitted on Apr 16, 2011 from Alka DalalAlways take a video camera with you to art and craft shows so you can not only make a video diary of your travels (handy when trying to remember what a show was like), but getting very important video testimonials from you customers. Testimonials work because people like to see that others have ...
Views: 960 - Internet Marketing For Artists - BlogTalkRadio - by Submitted on Jun 13, 2011 from Alka DalalI know some artist friends of mine that are hosting their own Internet radio shows for free at BlogTalkRadio.com. You can talk about your art as a promotional tool, talk about techniques and promote your coaching services or even just talk about art appreciation. This is your show and you can ...
Views: 955(1 vote) - Internet Marketing For Artists - Networking For Databases - by Submitted on May 01, 2011 from Alka DalalBuilding a database of customers is one of the most important parts of marketing your business, no matter what that business is about. From craftspeople to restaurant owners, having a database they use to market ezines, specials, email promotions and even postcards means getting the people into ...
Views: 954(1 vote) - Your Success Through Social Networking - Five Important Sites - by Submitted on Jun 22, 2011 from Alka DalalSocial Networking is an every day phenomenon. People are participating on social networking web sites by the millions and interacting with like minded people, strangers, friends, colleagues, past friends and just about anyone. These specific sites can bring you a huge influx of people whom you ...
Views: 953(1 vote) - Internet Marketing For Artists - Art Photos For Websites - by Submitted on May 22, 2011 from Alka DalalPart of the appeal of shopping online is the great finds you can get just searching around. Art especially is a great find because it's not something mass produced like shoes. To find great art is usually contained to regional art shows or galleries that you may not live anywhere near. What ...
Views: 951 - Online Marketing For Artists - Local TV Shows - by Submitted on May 07, 2011 from Alka DalalLocal television needs guests constantly to create content for their viewers. What better way to promote your art business than to get on a local television show and talk about an upcoming art fair, charity event or gallery opening? Getting seen by the community really gets your name out ...
Views: 945 - Internet Marketing For Artists - Teaching Others - by Submitted on Apr 01, 2011 from Alka DalalThe great thing about being an expert is that you can spread the knowledge around the world. No matter what kind of things you have to share, there is someone who is ready and willing to learn what you know. Because of the ease and power of the Internet, teaching others has never been easier. ...
Views: 938 - Internet Marketing For Artists - Upselling on Newsletters - by Submitted on May 22, 2011 from Alka DalalIf you have been building a database list of newsletter subscribers and sending out your newsletters and ezines on a regular basis, you are doing the right thing. It's great to keep engaged with your fans and subscribers. It will keep your products, business ans training at the top of their ...
Views: 935(1 vote) - Online Marketing For Artists - Identifying Niches - by Submitted on Apr 02, 2011 from Alka DalalYou will need to determine whether there is enough demand to make money from a certain niche. It's all about finding a happy medium. If all you sell is pretty much the same thing as every other dealer, you may become lost in the competition and only able to compete based on price. If you only ...
Views: 933 - Internet Marketing For Artists - Teaching Others - by Submitted on May 22, 2011 from Alka DalalThe great thing about being an expert is that you can spread the knowledge around the world. No matter what kind of things you have to share, there is someone who is ready and willing to learn what you know. Because of the ease and power of the Internet, teaching others has never been easier. ...
Views: 931 - Promoting Your Art Business - Facebook Ads - by Submitted on Apr 15, 2011 from Alka DalalFacebook has turned into a powerhouse of income generating ideas over the last two years. It wasn't so long ago that they were having a hard time thinking of strategies to stay afloat. Sure, there were millions of people joining up every week, but Facebook couldn't figure out how to monetize the ...
Views: 929 - Selling Your Art Online - You're the Expert - by Submitted on May 24, 2011 from Alka DalalRepresenting you expertise online can make you big sales. People all over the world search everyday for information on art techniques whether it be watercolors, oils, jewelry making or art appreciation. Putting yourself out there and teaching people what they want to know can build trust and ...
Views: 925 - Online Marketing For Artists - Page Ranks - by Submitted on May 03, 2011 from Alka DalalYou may not believe it, especially after all the work and money you've put into your website, but people will leave your site. A good statistics package will tell you exactly where most people are leaving. This is a handy thing to know and you'll learn some desperation tricks to do something ...
Views: 922(1 vote) - Promoting An Art Website - Creating A Publicity Package - by Submitted on May 12, 2011 from Alka DalalIf you want to get a ton of publicity for your art business, you need to contact the right people with the right package. Putting together a publicity package for yourself is not that hard. It can mean a huge difference in getting an article written about you or a shot on a TV show. Any of these ...
Views: 921 - Online Marketing For Artists - Free Webinars - by Submitted on May 01, 2011 from Alka DalalIt is hard enough to sell things on the Internet with the amount of competition and sheer number of webpages. Sometimes just simply pitching another product can seem like a futile attempt in making sales. There is another way, however, being the 'resource' for the masses. How you sell ...
Views: 912 - Online Marketing For Artists - Website Building Programs - by Submitted on May 07, 2011 from Alka DalalEven if you don't plan to design websites as your primary business, I recommend that you learn enough to have control over updating your own site whenever you need to. Website authoring programs are designed so you don't have to write all the HTML code from scratch. In fact, you don't have to ...
Views: 893 - Online Promotions For Artists - Video Plugins For WordPress - by Submitted on May 07, 2011 from Alka DalalI know how popular WordPress blogs are right now. That's because they are powerful website tools that easily create an easy to use online store, blog or membership site. If you have a WordPress blog and you want to liven it up a bit, here is a great tip for you and showing your videos to the ...
Views: 893 - Promote Your Art Business - Public Speaking - by Submitted on May 13, 2011 from Alka DalalDid you know that major art, craft and gift wholesale shows held at big convention centers are always looking for guest expert speakers? From the famous Rosen group to smaller wholesale shows, a part of the draw for the attendees are the experts lectures and panels that are held throughout the ...
Views: 890 - Online Marketing For Artists - Getting An Intern - by Submitted on May 01, 2011 from Alka DalalThe one thing that most people dread about marketing on the internet or anywhere for that matter is the time consuming tasks that take them away from their work. Even though most savvy business people know they have to constantly market their art, services and products, it is a drain on their ...
Views: 887(1 vote) - Internet Marketing For Artists - Tools and Widgets - by Submitted on May 12, 2011 from Alka DalalLet's talk about buttons, widgets and badges. These are the graphics you see all the time on people's websites saying "Digg This", "Follow me on Twitter" and "Join Me On Facebook." Where do people get these widgets? How can they help your online business? On most social networks, social ...
Views: 885(1 vote) - Website Strategies For Artists - Exiting Your Website - by Submitted on May 07, 2011 from Alka DalalYou may not believe it, especially after all the work and money you've put into your website, but people will leave your site. A good statistics package will tell you exactly where most people are leaving. This is a handy thing to know and you'll learn some desperation tricks to do something ...
Views: 880 - Online Marketing For Artists - Search Engine Directories - by Submitted on May 07, 2011 from Alka DalalFirst let's talk about the difference between a search engine and a directory. In a search engine an automated robot spider looks at your webpages to see where an individual page should rank when someone searches for your topic. The only time a real person looks at your site is if the search ...
Views: 848 - Understanding Artists Websites - Statistics Programs - by Submitted on Apr 15, 2011 from Alka DalalThere are ways to get valuable statistics for your website traffic that you can use to improve website performance. Most web hosting services provide statistics on the traffic to your websites. These stats can be accessed through your account, in many cases this is called a "C-panel." The ...
Views: 828 - 9 More ways to Network and Referral Building - by Submitted on Feb 24, 2009 from Alka Dalal9 More Ways to Network and Referral Building 1. Meetings and Seminars: The best way to meet people is to attend one of these. People are more relaxed and you have common goals. 2. Exchange some ideas and materials with people you meet at different meetings. 3. Referral Partners: Seek out ...
Views: 767 - Networking the New way - by Submitted on Feb 24, 2009 from Alka DalalNETWORKING THE NEW WAY Networking has taken on a totally new meaning. Most popular networking sites today are: LinkedIn, MySpace and Facebook. There are others like Friendster and Xanga. Before you start your job search or business, create a profile for yourself and start networking. Be more ...
Views: 602 - New Age of Marketing - by Submitted on Feb 16, 2009 from Alka DalalNew age of technology keeps emerging and we all have to keep up with it. Internet is about some technology and more about people using it. It teaches us how to use new releases, blogs, podcasting, online media, e-books to reach buyers directly. This is the new marketing through ...
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