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Believers are those who wish always the name of the god is acclaimed. Church banners are so common in the places of Christian religious belief. They use them for many reasons. Church banners are easy to design and incorporating many religious symbols and bible verses make it extraordinarily ... Views: 1248
“All publicity is good, except an obituary notice,” said Irish playwright Brendan Behan. Publicity, or “free” press, can be more valuable than some paid advertising campaigns because media coverage carries credibility. A spotlight on your business with an article, picture or news segment ... Views: 1245
Getting published offline or featured online isn’t as tough as you think; what can be the challenge is knowing what to do with that PR once you get it! PR by itself isn’t inherently useful, it is critical to have a plan for distributing your feature or article in a meaningful way both online ... Views: 1244
As public relations strategies evolve, it’s important to look at social networking sites as jumping off points for media contact. Sites such as Twitter and Facebook, by their very nature, teach key media training skills such as being concise, succinct, and specific.
The media is looking ... Views: 1243
Timing…oh what a controversial subject! Timing can mean the difference between success and failure for getting media exposure. There are a lot variables including time of year, what your competitors are doing, current trends in your industry, whether it’s good news or bad news, and the list ... Views: 1243
I would imagine that your current customers know that you product or service is the best, but how about the large universe of prospective buyers that have not yet tried what you have to offer?
How are these prospects supposed to know that you have something far superior to offer than your ... Views: 1240
Today we're looking at oilpaintingarts on etsy.
Artist Bio:
my name is Priscilla, I always loved art, cross stitch and do some time now decided to enter the world of painting, I'm painting for approximately one year and a half and I identify a lot with what I do, is pleasure for me before ... Views: 1239
In the game of staying visible in business, the pressure to produce new content seems to never let up. There is a way you can stay visible, share valuable content with your followers, and score mega-Brownie points in the process. How? By using OPC, aka, Other People’s Content.
This is not the ... Views: 1235
In a previous article I listed five secrets to pitching the media. Those work. Give them a try. But there are a variety of different ways to interest producers and editors. Remember your job is to meet the media’s needs; to give them stories that talk directly to their readers, listeners or ... Views: 1234
Having a story printed about you and your business is the best form of FREE advertising there is. Why you ask? Because it’s believable.
A news story in a local or national publication can give more details about your business in a way that allows your expertise to shine. People skim ... Views: 1232
If you think MySpace is just for kids, then think again. Authors, entrepreneurs, entertainers, non-profits, and businesses are using MySpace as a place to promote who they are and what they do. Having a professional MySpace presence can build platform, sell your books, attract attention, and ... Views: 1229
Online search for people finder services are expanding in a remarkable astounding rate. Most probably this is due to the increasing number of people finder sites which gives more opportunity to users in finding their lost loved-ones. It must also be because of the growing threats to security ... Views: 1229
When you get a crack in your windshield, the last thing you want to do is leave the office to have the windshield replaced during a busy hour. If all of the local auto windshield replacement operate while you are at work, consider the benefits of hiring a mobile company that will come to you. ... Views: 1224
When pitching your story to the media, remember to focus on their needs. Always keep in mind that it’s not you, your book, your expertise, or your profession, that’s going to grab the media’s interest - it’s the STORY that you can create from these materials. So how do you find the story, ... Views: 1222
Those days are gone when people had to stand in long queues, fill forms, submit innumerable documents and then wait for several weeks to get their savings accounts transferred from one branch to another. With the help of internet, account transfer from one branch to another has become quick and ... Views: 1222
“Failure is not the only punishment for laziness. There is also the success of others.”
--Jules Renard
I’ve been working in PR for over 15 years, so you can bet I’ve got some expert thoughts in how to make the absolute worst PR decisions possible. Below are my top 5 ways to ensure the ... Views: 1218
McGraw Hill did a study and found those businesses that boosted their public relations, marketing and advertising during a recession grew 275% over the 5 years proceeding. However, those businesses that cut back, if they were still in business, only grew 19%. That’s pretty striking. It doesn’t ... Views: 1215
Chief Financial Officers hate it, while salespeople and business development executives love it. Every year, when the budget is drawn, this is typically how the conversation goes:
CFO: What's the return on the PR budget?
Marketing Director: I don't know.
CFO: Well, how much revenue ... Views: 1215
The days of blogging just for fun are long gone. It has become a critical marketing tool for businesses. From large corporations to home-based businesses, speakers, coaches, etc., blogging has become a way of life. Yes, blogging has definitely become a big business. And best yet, the art of ... Views: 1210
If I had a nickel every time a CEO or marketing executive asked me how many more sales they'd make by using PR, Bill Gates would be jealous of my island-sized yacht.
In order to answer that question, however, it's important to understand the fallacy on which it's based. So, let me ask you a ... Views: 1210
Back in 1962, Avis Rent A Car began using the advertising slogan that is still in use today - "We try harder."
The slogan was a nod to the fact that Avis was the second largest rental car company behind Hertz, and that as a result, they would always make an extra effort in a desire to ... Views: 1208
When I started working with authors on their publicity campaigns, the landscape was reasonably simple. Arranging phone interviews on talk radio shows, appearances on TV and getting reviews in major newspapers and magazines drove consumer interest. Everyone bought their books in bookstores and ... Views: 1207
Often clients come to me because they truly want to get the recognition they deserve in the form of publicity both online and in the media. They’re looking for a starting point to get the word out so they have a general understanding of press releases and strategies. This is an important step in ... Views: 1205
With the immense popularity of Facebook, it was inevitable that the party crashers would arrive in full force. This social networking site, now popular with internet marketers, has become a mecca for sales hype and hard selling approaches.
That philosophy flies in the face of everything social ... Views: 1202
“Life is a perpetual instruction in cause and effect.”
--Ralph Waldo Emerson
Emerson called consistency the hobgoblin of little minds, but when it comes to public relations, consistency is THE most crucial key to success. Why? Because we live in a world of cause and effect.
The number ... Views: 1202
Are you thinking about an affordable advertising method to endorse your business? If yes, you undoubtedly have a variety of options. Still you need an advertising means that give you maximum benefit.
If you genuinely wish for an affordable promotional campaign, you should find out the ... Views: 1201
Creating a successful product and following for that product is never a simple task. You are truly drawing a very fine line in the sand with what you can and cannot do. Thanks to spam and scam projects that have taken the internet world by storm, the rules today are much stricter in regard to ... Views: 1198
“Silent gratitude isn’t very much use to anyone.”
--Gertrude Stein
It isn’t often I come across a completely novel and unique business tip that’s both powerful and simple. It happened recently when I was reading Million Dollar Networking by Andrea Nirenberg. Andrea is a master networker ... Views: 1193
“The highest reward for a man’s toil is not what he gets for it but what he becomes by it.” --John Ruskin
The rugged individualist, bravely doing it all by himself – it’s a familiar theme from Hollywood but not the best way to run a business. The smartest thing I did last year was make a ... Views: 1192
Imagine this. You return to your office following lunch and find Katie Couric and her camera crew waiting for you. She smiles politely and says she has a few questions to ask you. Your first thought is "How fast can I get out of here?"
Television interviews, whether filmed on the spot or in a ... Views: 1190
Ever since the days when every TV set was a massive 12 inches, and millions of Americans tuned in to watch I Love Lucy in glorious black and white, television has been in the center of our living rooms.
Today, the screens are larger, the picture is in high-definition color and the programming ... Views: 1189
I knew I was in trouble when I had my first social networking stress nightmare. In this dream, I was surrounded by computer screens of various sites- YouTube, Facebook, Twitter plus a host of utility and tool sites- each vying for my attention.
The inboxes of each one were filled with hundreds ... Views: 1187
Antriksh Group made a brand name in real estate sector by producing numerous successful projects. Due to the huge demand from the buyers, the organization brings two new projects in NCR region. Antriksh Golf View is first project and is located in Sector 78, Noida. Second project is Antriksh ... Views: 1185
Times are changing; Oprah is gone as are many of the daytime soap operas. TV’s 9 a.m. to 3 p.m. daytime slots are shifting dramatically. It is a primarily female audience that watches at that time. The numbers show that most are seeking personality based or issue oriented programs. Talk ... Views: 1185
Internet has revolutionized the shopping patterns, now we sit at home, order the products online in bulk and these Wholesale Products are delivered at our warehouse in few days. The increased trend of conducting business online has brought some challenges with it. Negative publicity is one such ... Views: 1183
When it comes to social marketing, the gurus to follow are not the “usual suspects” of internet marketing. Internet marketing, generally dominated by men, uses a very different approach than social marketing. The hard sell, always-be-closing approach falls flat in the Web 2.0 world ... Views: 1181
Nowadays, a lot of people rely on the internet to make money. It is stressful to go to work everyday. If you don’t like to do office work, you can start looking for jobs online. You can create websites and sell merchandise to people. If you want to sell merchandise, you have to spend some money ... Views: 1179
Soccer fans who want to have a bet on the big game might try to find soccer tipsters online. There is a massive amount of choice out there with many different sites dedicated to soccer tips.
As a result, it is not easy to work out which site is the best and most reliable one to offer reliable ... Views: 1179
Start by asking yourself why you’ve written the press release in the first place. It was probably for one of these three reasons:
1) To have something easily accessible that you can cut and paste into an email and blanket the media with;
2) You truly have some breaking news relevant to you ... Views: 1179
During difficult economic times, often one of the first items to get cut is the public relations budget. Or on worst case: eliminated completely. And nowhere have the effects of these cuts been felt more than on the Public Relations New York scene. Firms have cut staffs, cut salaries and ... Views: 1177
The true thing about marketing any product is that you have to make your customers aware about it and one of the most intense ways to do that is to make them SEE what it is.
One may ask the necessity in viewing a product and the closeness of such an activity to the offerings of the product. ... Views: 1177
I met Lukas, my horse, when he was nine years old – considered past his prime for much change; he was set in his ways and had many issues by that time. Certainly, his dismal background contributed to his fears and difficulties: three last place race finishes accompanied by severe injuries, ... Views: 1175
Years ago, I learned from Jay Hughes' book "Family Wealth" the importance of having assets beyond financial capital. What Hughes called "human capital" I refer to this as the "Who You Know Assets" which often find themselves even more valuable than the assets you have in your bank account. This ... Views: 1174
Hiring a publicist or doing your own PR isn’t something most small business owners or entrepreneurs really want to do. You’re busy running the day-to-day operations that keep the doors to your business open and investing the little time and money you may have just doesn’t seem feasible or ... Views: 1168
Use of Vinyl in Banners
Vinyl is a plastics product, and actually a type of PVC. (Those of you with some exposure to the plumbing industry may be familiar with PVC.) As a plastics product, vinyl is naturally waterproof. That gives it several advantages: it’s waterproof. Hang it indoors or ... Views: 1168
If you're in business, chances are you looking for ways to improve your service, as well as market your business. One of the best marketing tools available is word-of-mouth. Truly nothing else beats it. We are all looking for proof from someone else.
As a business owner, we want to know ... Views: 1168
Young Merry Real International Group, the Chinese-based medical beauty company and a pioneer of the health, youth, beauty” concept, is cracking down on fake physicians and knockoff products with more intensity.
A few months ago, eight Chinese ministries and commissions, including the National ... Views: 1165
For those who are newbie to job and that too on web supported line, they can ask service of inexact confidential ads website which would be a soft way of promoting their position. Establishing an online business may resign somebody a potency of having trillions of customers but soothe necessary ... Views: 1165
This book review is part of a series that covers the topic of Public Relations. Public relations (PR) is the managing of and organization's outside communication to create and maintain a positive image. Public relations typically involves popularizing successes, downplaying failures, and ... Views: 1164
CHIOKE DMACHI is one of the most promising pop music artists to arise out of the music scene recently. His heart-felt lyrics and message of cause and movement are embodied in his inspirational sound on "BOYZ DON'T CRY."
Chioke Dmachi released his debut single, BoyZ Don't Cry in hopes to ... Views: 1163